Thursday, December 4, 2025

CASE STUDY: Ember & Bloom (Shopify Wellness Store)

Ember & Bloom is a conceptual eCommerce brand exploring soft, feminine luxury in skincare and wellness. The design focuses on product storytelling, editorial-style imagery, and a warm, ritual-based brand voice.

Overview

Ember & Bloom is a conceptual eCommerce brand exploring soft, feminine luxury in skincare and wellness. The design focuses on product storytelling, editorial-style imagery, and a warm, ritual-based brand voice.

Platform Used

Shopify — ideal for scalable product sales, bundling, and long-term eCommerce growth.

Design Highlights

  • Hero section with soft editorial photography

  • Featured products + collections

  • Lifestyle imagery for an elevated brand feel

  • Ritual-based messaging + product storytelling

  • Clean navigation with strong add-to-cart UX

Systems I Would Set Up for This Business Type

✔ Full Shopify backend setup (variants, collections, shipping rules)
✔ Email marketing automations (Klaviyo or Shopify Email)
✔ SMS notifications
✔ Inventory workflow for small teams
✔ Abandoned cart + upsell sequences
✔ Review app setup (Judge.me or Okendo)
✔ Monthly ritual subscription membership


Let’s Build a Smarter Business Together

Your next stage of growth deserves clarity, structure, and support. Whether you’re refining your brand systems or elevating your digital experience, I’m here to help you move forward with intention.

Let’s Build a Smarter Business Together

Your next stage of growth deserves clarity, structure, and support. Whether you’re refining your brand systems or elevating your digital experience, I’m here to help you move forward with intention.

Let’s Build a Smarter Business Together

Your next stage of growth deserves clarity, structure, and support. Whether you’re refining your brand systems or elevating your digital experience, I’m here to help you move forward with intention.